RUNNING A SOLO BUSINESS CAN BE TOUGH.
Especially for someone who’s NOT doing this ONLY for money. You’re driven to create something special that will impact the world. And you really want to help so many people. You know deep down that it’s your purpose to do so.
“What separates a hobbyist from an entrepreneur is the ability to receive money and multiply money.”
Money equals sustainability. You may be a little afraid to focus on what makes money because of the ‘bad eggs’ out there who ONLY focused on the bottom line.
But hey…you can PROFIT with PURPOSE.
It all starts with differentiating what you offer, reaching out to the ‘right’ audience, understanding which of what you do translates to money and removing the activities that only drain your energy and your money.